f/Genshin Impact

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Open-world action RPG gacha game by miHoYo/HoYoverse. Launched September 2020. $0.8 billion projected 2025 revenue, $5 billion fastest mobile milestone. $45.3M monthly (Sept 2024). Features anime-style characters in fantasy world Teyvat with elemental combat system. 50+ playable characters with gacha pull system. Massive merchandise market: figures, plushies, acrylic stands. Cross-platform (mobile, PC, PlayStation). Regular character banners and events. Extensive waifu/husbando collector community. Major anime adaptation announced.